Clean cooking transitions can have profound public health, environmental and societal gains for 2.6 billion people in the Global South. We use data from the largest household energy survey (n= 7,389) in Ghana to provide novel insights. One, regression analysis with thirteen commonly cited socio-economic and demographic predictors indicates that these factors have remarkably different levels of influence at different stages of the transition process. We propose a stage-based intervention strategy and customer targeting approach that could be a paradigm shift in how clean cooking interventions are rolled out. Two, we identify factors that are associated with exclusive use of LPG using a statistically powered sample of exclusive LPG users (n= 693). We find that everything else being equal, increases in wealth, and residing in an urban location are not associated with a transition from primary to exclusive LPG use.