Principal findings
Our hospital-based survey study outlined the construction and operational models of 39 internet hospitals in China from September 2020. The results showed that the self-constructed and self-managed model was the major type among the four construction and operational models of internet hospitals in China. It is worth noting that the percentage of professionals providing online services, the number of doctors outside the entity, number of online nurses, and the ratio of online nurses to offline doctors of self-constructed and the self-operated internet hospitals were significantly lower than those of other models. The reasons may be that doctors’ technical levels, hospital departments, and workloads were different between the self-constructed and self-managed models and that of other models of internet hospitals [12]. For the different types of internet hospitals, stakeholders had different supporting content and responsibilities.
There was no difference between the self-constructed and self-managed models and other models on the availability of direct-to-patient services in internet hospitals, except for health education. The self-constructed and self-managed internet hospitals invested funds, constructed technical forces, and operated services themselves [13]. Moreover, perceived behavioral control and perceived severity of disease were reported to be the most important determinants of patients’ intention to use online inquiry services provided by the internet hospitals [14].
The professional technology of medical services determines the indispensability of the doctors. With the support of information technology, internet hospitals promoted the balance of medical resources and improved the convenience and efficiency of medical services. As medical service providers, doctors may be willing to use the platform only if they endorse internet hospitals, and thereafter make the most of the platform. To fully understand the medical staff’s cognition toward internet hospitals, it is necessary to investigate the medical staff. We found that internet hospitals’ services were doing well regarding fee transparency, fee rationality, travel cost capital, patience and responsibility, and consultation behaviors. Online consultation is critical to increase patients’ trust and satisfaction. Doctors should be aware of patients’ intention to offline visit following online consultation. Good communication is beneficial for developing good doctor-patient relationships [15 16].
Suggestions for future efforts
First, the construction of an internet hospital involves multiple departments. Therefore, it is necessary to mobilize all the departments to coordinate and cooperate. The preferred solution is to establish an independent internet hospital management department, which is more conducive to mobilization and coordination. If an independent management department is not currently implemented, it is suggested that the medical manager, who is responsible for the main management assume the management role and bear the corresponding responsibilities. Meanwhile, it is also recommended that a service management system for internet hospitals be established. This may be considered from three aspects: quality and safety, process standardization, and information security [17]. Among them, patient safety and the risk of treatment errors are important. Medical errors suggest weaknesses in complex systems. To reduce the risk of harm, more emphasis should be placed on recognizing risk factors, ensuring effective communication with patients, heightening situation awareness, strengthening management and standardized operation, and guaranteeing quality [18].
Second, the connection between internet hospitals and provincial internet medical service supervision platforms are the most important conditions for the application and approval of internet hospital qualifications. The implementation of third-level information security protection in the information system is an additional important condition on this aspect. Writing medical records and prescriptions are the requirements of the core diagnosis and treatment component of internet hospitals [19]. Medical or third-party institutions should continue to expand other information businesses to meet the requirements for qualification access.
Third, to strengthen information security management, hospitals should continuously improve the level of information; effectively standardize the use, collection, development, and ownership of data; strictly verify the identity and access rights; steadily improve the level of data encryption; and preferably ensure the integrity, confidentiality, and availability of information [20]. Moreover, cloud computing and security mechanisms can be combined to improve the security and operability of information systems [21 22].
Fourth, internet hospitals should manage the entire cycle of health, supplement the relatively limited business functions of offline physical medical institutions, and provide convenient services for patients. Functional businesses should be continuously expanded according to the demand. Moreover, it is important to strengthen health professionals’ professional knowledge and to introduce multidisciplinary talent in information technology.
Limitations
Several limitations should be considered when interpreting the results. First, internet hospitals have been increasing during the COVID-19 pandemic. However, the construction and operational models of these hospitals are relatively stable in China because the regulation of internet hospital establishments has not yet changed. Second, this study only investigated these hospitals’ medical staff to evaluate the service capacity of these hospitals. It is also necessary to conduct research from the patients’ perspective, on the satisfaction of medical services provided by the internet hospitals and to analyze the implementation in the current situation [14 23].
Comparison with Prior Work
Few studies have reported the construction and operational models of internet hospitals. Cui et al. focused on the implementation, application, and influencing factors of telemedicine [13]. Jiang et al. studied the characteristics of online consultations and inquiries through China's largest online medical platform [24]. Using the social exchange theory perspective, Ren et al. examined the effect of doctors' internet-based service quality on their economic returns during the COVID-19 social restrictions [25]. Another study discussed the policy interventions, development trends, and service innovations of internet hospitals in China, based on a documentary analysis and qualitative interview studies [26].