In echocardiography, an electrocardiogram is conventionally utilized in the chronological arrangement of diverse cardiac views for measuring critical measurements. Cardiac view classification plays a significant role in the identification anddiagnosis of cardiac disease. Early detection of cardiac disease can be cured or treated, and medical experts accomplish this. Computational techniques classify the views without any assistance from medical experts. The process of learning and training faces issues in feature selection, training and classification. Considering these drawbacks, an effective rank-based deep convolutional neural network (R-DCNN) for the proficient feature selection and classification of diverse views of ultrasound images (US). Significant features in the US image are retrieved using rank-based feature selectionand used to classify views. R-DCNN attains 96.7% classification accuracy, and classification results are compared with the existing techniques. From the observation of the classification performance, the R-DCNN outperforms the existing state-of-art classification techniques.