Research Articleposted 2024-11-07 04:40:12
The Effects of Customer Relationship Management on Customer retention in Tanzania Airline industry
Siraji Mtamike
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Research Articleposted 2024-10-29 07:12:27
Virtual Influencer Marketing and Purchase Intention: The Mediating Roles of Product Involvement and Brand Familiarity
Ricardo Biason, Dr. Ahmed K. Elnagar, Dr. Clarissa Tolete, Dr. Hala A. S. Elsaadany, Shahedul Hasan, Larissa Santos
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Research Articleposted 2024-10-14 11:18:02
Analyzing Key Factors Influencing Viral Marketing Success in Small and Medium Enterprises: A Case Study of Industrial Parks in Nazarabad and Eshtehard, Tehran
Fatemeh Ramyar
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Research Articleposted 2024-10-14 04:06:28
Factors Influencing Consumer Adoption of On-Demand Social Media Platforms
SHIBAHATHULLA TK, PROF DR ASHRAF ALI
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Research Articleupdated 2024-10-03 15:25:39
Impact of Information Systems on Sales Growth: A Case Study of Iranian Oil Manufacturing Companies
Mohammad Parvin, Fatemeh Ramyar
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Short Reportposted 2024-09-20 03:43:27
Introduction of Nicotine Analogue-Containing Oral Pouch Products in the United States
Sven E. Jordt, Sairam V. Jabba
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Research Articleposted 2024-09-10 06:35:05
Analyzing the Role of Artificial Emotional Intelligence in Personalizing Human Brand Interactions: A Mixed-Methods Approach
Mojtaba Ghorbani Asiabar, Morteza Ghorbani Asiabar, Alireza Ghorbani Asiabar
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Research Articleposted 2024-08-27 12:23:35
Practitioners' perspectives on unintended effects of illicit drug prevention public service announcements (PSAs) in Australia
Kirsteen Munro, Svetlana Bogomolova, Lucy Simmonds
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Research Articleupdated 2024-04-10 19:45:55
Patanjali's Beauty Enigma: Unveiling Women Consumer Perception
SHAHEEN EFRAH ALI
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